วันจันทร์ที่ 30 มกราคม พ.ศ. 2555

Chapter 9: Evaluating Sources of Information

What is Good Website???

Good Website should contained these following charactoristics

Quality content on the website can provide users with the information they are looking for. Content also allows users to establish themself as an expert in their field.
Keyword-filled content is also crucial for getting high search engine rankings. Most internet users trust search engines to help them find what they are looking for. Taking the time to create high quality content can have huge payoffs through increased search engine rankings.

Simple and Attractive Design
The design of a good website should be simple, yet professional. The design should not take away or distract from the content. Websites with excessive use of Flash and moving images can be very distracting. Colors should not be hard on the eyes, and text should be easy to read.

Easy Navigation
Navigation and links provide opportunities to incorporate design elements in to the website; however, navigation schemes should not be so elaborate that the user has trouble knowing where to click to move to another page. Links to your most important pages should be easily found on every page. A good rule of thumb is that every page should be accessible in two clicks from your home page

The most successful websites will stand out from the crowd. There are a number of was that can make the website stand out: better design, high quality articles, a blog, a newsletter, some type of resource or tool. Find something that would be appealing to your target market.

Having a website that changes or is updated frequently will encourage repeat visitors. Repeat visitors will be more loyal and more likely to buy. There are a few different options for keeping the site fresh:
1- Update the site and add content occasionally – This will require you to either pay a designer or do the work yourself.
2 – Use a blog – With a blog you can add content to your website from any computer with an internet connection. All you’ll have to do is login and type. No special software or skills are required.
3 – RSS feeds – With RSS feeds you can add news headlines, weather, stock tickers, etc. to your website. Additionally, you can add content from most blogs to your site with RSS. The benefit of RSS feeds is that once in place they will automatically update.

A successful website will be search engine-friendly. Optimization includes things like using page titles and meta tags for all of your pages. Using headers and alt tags for images can also help optimization and accessibility. Even a website that is strong in other areas but weak in optimization may be hard for users to find.

What is Bias Information???

Information bias: a systematic distortion or error that arises from the procedures used for classification or measurement of the disease, the exposure, or other relevant variables. It can be inaccurate, inappropriate and based on business's objective, or personal opinion.

Bias includes racism, sexism, classism, elitism, favoritism and of course ethnic discrimination. It includes discrimination based a criminal record or being underrepresented in the justice system. Intelligence, beauty and physical ability are also some other factors regarding bias. Religious bias exists as well. Bias can also be part of a “point of view” that includes personal preference, politics, and simple likes and dislikes. There is a whole spectrum related to bias.What is important to recognize; the vast majority and positively most information is biased.

This Week In Tabloids: Why Barack Loves Michelle; Angelina Is Anxious Or Adopting

Welcome back to Midweek Madness, where we parse tabloid punditry so you don't have to. This week marked a slight departure in tabloid fare, as Us featured potential President and First Lady Barack and Michelle Obama on the cover. Don't let it throw you; the other tabloids covered all the usual players, with In Touch, Ok! and Star devoted to Brangelina's baby farm and Life & Style hot on the Britney beat. Come with us as we tell tall tales of tabloid trauma, after the jump.


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